Hvordan sikrer vi, at brugerne og kunderne involverer sig i den innovative proces?
Mandag, 15. juni 2009 kl. 15:54 | Af Esben_Kolind_Laustrup
Omhandlende emner: Proces - Kunder, Proces - Medarbejdere
Stem på idéen
Den enkelte kunde eller medarbejder har i dagligdagen travlt med mange deres daglige arbejde eller gøremål - og ofte for travlt til at deltage i den innovative proces. Hvordan sikrer vi, at kunderne og medarbejderne har incitament til at deltage i innovationsudviklingen?
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Kommentarer (63)
Det handler vel om at anskueliggøre, "Whats in it for me".
For kunderne at de bliver taget alvorligt og det ikke handler om profit, men forbedring af produkter.
For medarbejderne at de får større jobsikkerhed når virksomheden vækster
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