An inside view of IBM's Innovation Jam
Onsdag, 6. maj 2009 kl. 13:12 | Af
Beskrivelse:
The "Innovation Jam," as IBM called it, took place in two three-day phases in 2006. It was
successful in uncovering and solving problems, and mobilizing support for new ways of using
IBM technology. Over 150,000 IBM employees, family members, business partners, clients
from 67 companies and university researchers took part. These people came from 104
countries, and their conversations continued 24 hours a day. Participants posted more than
46,000 ideas. They enthusiastically offered many potential money-making suggestions
Kilde:
Innovationtools - By Osvald M. Bjelland and Robert Chapman Wood, Sloan Management Review
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