FutureNEXT

An inside view of IBM's Innovation Jam

Onsdag, 6. maj 2009 kl. 13:12 | Af
Beskrivelse: 
The "Innovation Jam," as IBM called it, took place in two three-day phases in 2006. It was successful in uncovering and solving problems, and mobilizing support for new ways of using IBM technology. Over 150,000 IBM employees, family members, business partners, clients from 67 companies and university researchers took part. These people came from 104 countries, and their conversations continued 24 hours a day. Participants posted more than 46,000 ideas. They enthusiastically offered many potential money-making suggestions
Kilde: 
Innovationtools - By Osvald M. Bjelland and Robert Chapman Wood, Sloan Management Review
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